"Corporate social responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large." World Business Council for Sustainable Development (WBCSD)
At FFA Private Bank, we strive to conduct ourselves with the highest level of commitment as a socially responsible corporation and understand that the profitable growth of our company depends on the economic, environmental and social sustainability of our communities across the region. We also know that it is in our best interest to contribute to the sustainability of those communities.
Our approach to business is to regard ourselves as full partners in our communities, rather than as being in business solely to make profits and serve the needs of our shareholders.
This approach goes beyond charity or sponsorships of educational, sporting or cultural events to which we will continue to actively contribute. It means that when making decisions, we take into full account the impact on all stakeholders (clients, suppliers, employees, shareholders and the community at large). This requires us to balance the needs of all our stakeholders with our own need to make a profit and adequately reward our shareholders.
Finally, we encourage employee diversity in a working environment that promotes mutual respect, acceptance of cultural and religious diversity, productivity and positive reinforcement.